Fast fashion is wrecking the planet — and Africa isn’t spared. Here’s how to dress cute and conscious on your trip.
👗 Tap for brands, tips, and packing hacks.
#SustainableFashionAfrica #EthicalTravelStyle #WhatNotToWearTraveling #TUVAStyleSeries
Fashion on the Road: Why What You Wear While Traveling Matters
Most travelers pack for IG, not for impact. But your clothes — how they're made, who makes them, and where they go — matter more than you think.
The Problem with Fast Fashion:
Ends up in landfills across Africa (especially Ghana’s Kantamanto market)
Pollutes water with toxic dyes
Supports exploitative labor conditions
What to Pack Instead:
Natural fibers (linen, cotton, bamboo) — they breathe, they last
Locally made clothes — support tailors + artisans
Rewearable fits — mix & match staples, not trends
Conscious brands:
Afrikrea – African designer marketplace
[Studio 189] – Ghana-based ethical fashion brand
[WafflesnCream] – Nigerian streetwear with purpose
💼 Style doesn’t have to cost the planet.